We mostly focus on improving government efficiency and effectiveness in Lake County, Florida, but I am extending our coverage to businesses that use deceptive practices that should be regulated more closely by government in Florida. I get aggravated when I see retailers using mis-leading prices in advertisements. I come from California where they have stronger consumer protection laws than Florida. For instance, Staples advertisements use the term "after easy rebate" instead of the more commonly used term "after mail-in rebate". Florida also apparently allows retailers to publish the net price after rebates in the largest type, while then describing the larger cash price paid at the cash register in much smaller type. In contrast, California requires the actual cash price to be in big type, and any rebates and net cost after rebates in smaller type. Thus the customer always sees the actual cash price in the largest type size. Additionally, California requires statements that sales tax is charged on the cash price and not the after rebate price. Florida doesn't apparently require that. After looking at the Staples ads once again, I realized that that for rebated items, there is NO place where they say what amount is actually... Read more →
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