Here is a high school where they are so short of funds to buy new computer technology that they are planning an auction to sell naming rights to areas in the school.
http://articles.boston.com/2012-06-08/yourtown/32127075_1_bid-process-campaign-state-inspector
The Newton, MA High School "foundation has proposed selling the naming rights to school spaces, such as athletic fields, science labs and classrooms, to raise as much as $6 million in three years for technology infrastructure and training." Even the State Auditor General got into the act, saying the foundation should have competitive bidding for the firm chosen to market and run the naming rights campaign.
I would do that for free (plus advertising expenses) for the Lake County School District.
Just think, if local Lake County School District did the same thing, we could have a Lake Tire High School, Daily Commercial restroom and a Welton Cadwell parking lot.
vj
